TWG Marketing

MARKETING DURING LOCKDOWN!! If you’re a small business owner, you probably have questions like this about the LOCKDOWN: How is COVID-19 going to affect my business? How should I market my business during this time? SHOULD I promote my business during this time? To answer that last one, absolutely yes, and here’s why: At times like these, some businesses have a tendency to pull back or stop their marketing all together (like your competitors!) while the smartest companies use it as an opportunity for success. So, which one are you? As a business owner, you have two options:

Option #1: Embrace being a victim, pause all advertising efforts & brace for little to no results.

Option #2: Take your business by the horns and maximize this opportunity to get ahead! Now, you may be thinking, “Yes of course I would rather see results than not, but how do I do that?

How do I market my business through the Coronavirus?” If you sell toilet paper or hand sanitizer, you probably don’t need to read any further. Otherwise, valid question! Let’s look at a few ways the rest of us can use digital marketing to get ahead and come out on TOP!